Category: Threads

Threads by SendGrid is Now Available

Triggered emails are one of the most powerful ways companies can meaningfully engage with their customers and increase marketing ROI. Built on top of SendGrid’s best-in-class email delivery service, Threads is an extremely flexible and powerful way to engage customers with triggered emails (e.g. a welcome series to a new customer or an upgrade abandonment campaign to an existing customer).

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Posting to Slack with Threads and AWS

When you launch a new product, one of the most exciting things to do is watch new users start to roll in. Threads went into public beta recently, and we’ve been wanting a good way to keep an eye on signups. Our team uses Slack all day long, so I thought that would be a good place to announce new signups.

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How User Traits Work in Threads Workflows

User traits are things you know about your users and store in Threads. For example, the user’s email address, name, company, job title, or account type. You can use traits in Threads workflows to trigger communications, but there are a few things to be aware of before you do so. Workflows with only user traits […]

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